As an automaker you get it. In fact, you’ve gotten it for a while. You not only understand the need for dramatic change, you’re looking for ways to help transition your company from car builder to mobility provider. At Mitsubishi Electric we understand this need for change isn’t just about new technology; it’s about:

  • Making an emotional bond between your customer and their car
  • Creating personalized offerings that reimagine the driving experience
  • Fostering customer loyalty through a delightful user experience

Brilliant technology. Innovative thinking. Detailed execution.

With an innovation culture and operational excellence that extends far beyond automotive, Mitsubishi Electric can help you realize your mobility ambitions. We invite you to visit us at TU Detroit this June to how we can help you incorporate some of the latest mobility trends into your next designs:

Virtual Assistant Router

Virtual Assistant Router

Today's connected family can have quite a number of voice-powered virtual assistants – in their cars, phones, home devices, and even watches. Our virtual assistant router directs requests to the best assistant to handle each job. We won't let technology get in the way of getting things done.
Custom Vehicle Voice

Custom Vehicle Voice

If your car could talk, what voice would you want it to have? Your favorite celebrity? How about your fiancee? With our tech, drivers can adapt their car's TTS voice prompts to deliver navigation and helpful hints with the voice of their choice.
Social Surface Display

Social Surface Display

Think rear-seat entertainment has nothing new? What about a massive interactive surface display for keeping kids engaged, sharing content between friends, or collaboratively planning a trip? For the first time in history, people may actually prefer to ride in the back seat.
Vehicle Platooning

C-V2X Vehicle Platooning

Looking for an autonomous feature to keep your cars unique? Give your customers the option of creating an autonomous platoon and using C-V2X to chat and share music between cars – perfect for trips to a sports game, concert, or cross-town jaunt.

Book a time
If you'd like to see these innovations and others, please contact us to book a time for your team.


See us on stage throughout the show

A number of our subject-matter experts will be giving talks and participating on panels during the first day of the conference. If you have plans to attend TU-Automotive Detroit, don't miss this opportunity to hear these experts weigh in on some of the industry's most pressing topics:

Gareth Williams  
Gareth Williams

Keynote: The Future of Social Mobility
June 5 @ 12:10 pm

According to the 2016 US Census, over 76% of commuters drive alone. With the sharing economy and self-driving technology on the horizon, will we use this freedom during the commute to further disconnect? Or will we use this newfound time to engage with people in innovative ways and spark brand-new connections? Join Gareth Williams, Executive Director of Advanced Development at Mitsubishi Electric, as he shares his company’s research into social networking in an engaging and informative look at the future of mobility with models of how technology can forge connections instead of promoting further isolation.

 

Jacek Spiewla  

Jacek Spiewla

Panel: Optimum strategies for Improved UX
June 5 @ 2:35 pm

Kristie Pfosi  

Kristie Pfosi

Panel: New Requirements for Data Security
June 5 @ 4:55 pm

 


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